At the International Plant Fair IPM 2010 in Essen, terracult presents its new booth display for the first time and launches a new quality campaign. Terracult is the only well-known, independent company that always buys the best raw materials for its partners in the place where the best raw materials are located. As we compare peat sods with gold bars in our visual message, we are saying the following: We are looking for the gold of the season for our partners. And for our partners, this means obtaining consistent quality at the highest standard and thus more reliability in the further production process of substrates.